Rozana was launched in 90s by HUL. It has been part of LT foods' brand portfolio since its acquisition in 2016. Standing for very good quality rice for every day consumption it became a regular on the tables of the local families in Oman, Kuwait, Qatar, UAE and other middle-eastern markets. Lt Foods continues to grow and expand this proud tradition amongst the local families with its relentless focus n quality product and fine dining experiences with bring joy. Neatly summarises in its tagline , "The perfect choice day after day".